Content Creator Professional Course
- 6 Months
- High Performance Workstations
- 8+ Real-time Projects
- 25 Assignments
What you'll learn:
- Research products, audiences, and competitors.
- Build effective content strategies.
- Produce original photo, video, and graphic assets.
- Edit content across platforms with confidence.
Skill you'll gain:
Course Overview
This course guides you from the basics of digital marketing into the world of professional content creation. You’ll begin by understanding how content fits into the digital ecosystem, mastering essentials like brand identity, content strategy, and storytelling.
By the end of this course, you’ll be able to:
- Plan and manage the full content creation process — from research to publishing.
- Build strong writing skills to create clear, professional, and engaging content.
- Operate cameras with full control, and use lighting setups and gimbals to create high-quality shots.
- Apply design principles such as typography, color theory, composition, and aspect ratios to produce visually appealing graphics.
- Work with industry-standard tools to edit images, design graphics, produce videos, and create motion graphics.
- Develop and execute platform-specific content that align with strategic brand goals and guidelines.
Prerequisites: Foundation
Foundations of Digital Marketing
Module 1 • 3 days to complete
Module 1 • 3 days to complete
Learn the basics of marketing and the digital ecosystem. Explore key platforms like social media, search engines, email, and websites, and understand how content works across them. You’ll also discover what makes good content and the full lifecycle — from planning to publishing and analyzing results.
Module Content
- Introduction to Marketing
- Digital Marketing Ecosystem
- Introduction to Content in Digital Marketing
- Content Development Life cycle
- Content Creation Process
- Brand Guidelines
Basic English Knowledge
Module 2 • 48 days to complete
Module 2 • 48 days to complete
Build a strong foundation in grammar, writing, and professional language to communicate ideas clearly and effectively. Learn how to write and refine content with the support of AI tools.
Module Content
- The Building Block of Sentences
- Grammar Mechanics
- Advanced Sentence Structure
Camera Elements
Module 3 • 1 day to complete
Module 3 • 1 day to complete
Understand how cameras work — from sensors, lenses, and file formats to exposure, aperture, ISO, and depth of field.
Module Content
- Introduction to Camera
- File Format
- Exposure Triangle
- Lens Characteristics
Camera Operations, and Lighting & Gimbal Handling
Module 4 • 7 days to complete
Module 4 • 7 days to complete
Learn camera setup, shooting modes, and audio functions. Practice lighting techniques like three-point setups and master gimbal operation for smooth, cinematic shots.
Module Content
- Camera Operations & Settings
- Lighting Techniques & Handling
- Gimbal Operation
Software Elements
Module 5 • 1 day to complete
Module 5 • 1 day to complete
Get familiar with the building blocks of visual content — typography, color, space, resolution, aspect ratio, frame rate, and project organization.
Module Content
- Fundamental Elements of Visual Content
- Pixels & Resolutions
- Document & Frame Size
- Color Mode
- Aspect Ratio
- Vector & Raster
- Frame Rate
- Project Folder
Adobe Creative Tools
Module 6 • 48 days to complete
Module 6 • 48 days to complete
Hands-on training in Photoshop, Illustrator, Premiere Pro, After Effects, and Media Encoder to edit photos, design graphics, produce videos, and create animations.
Module Content
- Adobe Photoshop
- Illustrator
- Premiere Pro
- After Effects
Course: Content Creation
Start the Content Creation Process: Planning
Module 1 • 21 days to complete
Module 1 • 21 days to complete
Learn how to research products, audiences, keywords, and competitors. Define brand goals, choose the right platforms, and plan content form, format, and tone to achieve clear, measurable results.
Module Content
- Understanding Business Requirements
- Research
- Define
- Content Strategy
Content Production Process: Creation
Module 2 • 21 days to complete
Module 2 • 21 days to complete
Turn concepts into visuals through hands-on practice. Learn pre-production planning, photo shoots, filming, editing, graphic design, and motion graphics to create visually engaging content that drives leads.
Module Content
- Ideate
- Production